
Tata's Big SUV Bet: High Hopes, Higher Risks
Tata Motors is set to launch four important SUVs by 2026, a move deemed both exciting and risky. · The company faces heightened expectations and less forgiving buyers, no longer operating as an underdog. · The highly anticipated Sierra EV, a 'lifestyle EV,' must deliver flawless performance to avoid software glitches and negative owner experiences.
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