Straight up, Krafton India has teamed up with Royal Enfield to do something pretty interesting. Now, inside the BGMI cellular game, you could experience the Royal Enfield Bullet 350 and Continental GT 650. It’s a sparkling combo of gaming and biking tradition.
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I’ve been in the industry for 10 years, and I’ll let you know, collaborations like this are rare. On one side, teens are deep into gaming; on the other, iconic bikes have a legacy. Mixing the two creates a unique type of pleasure. Oh, and Royal Enfield even showcased a custom-constructed Continental GT 650 inspired with the aid of BGMI’s tactical, conflict-geared up fashion. Seeing it, it feels greater than advertising it’s pure creativity.
What’s new in BGMI
The BGMI four.2 update is launching on 15 January 2026. Royal Enfield-themed in-game content and rewards can be to be had from 19 January to 22 February. Rewards include everlasting gadgets like:
- Royal Enfield Continental GT 650
- Royal Enfield Bullet 350
- Revel 01 Set
- Bullet Line - P90 gun skin
- CrankGuard helmet
- Roadborn Rucksack backpack
These items are not just visual they perfectly match the game’s battle-ready vibe. Plus, there’s a new login mechanic: players who log in daily for 60 minutes get a Royal Enfield Event Crate. During the event, you can collect up to 34 crates. The straight-up benefit: daily engagement and excitement.
The brand and community vibe
Seddharth Merrotra from Krafton India says this collaboration reflects the lifestyle and digital culture of modern Indian youth. Adrian John Sellers from Royal Enfield calls the custom-built GT 650 the physical heartbeat of the partnership, where gaming’s tactical aesthetic meets Royal Enfield DNA to create a unique machine. Simply put, it’s a mix of imagination and reality.
I remember back in 2017 at an event, a guy was taking pictures with a Bullet 350 even though it wasn’t his bike, the enthusiasm was on another level. Now, in BGMI, that excitement is reaching even more people. Riding in real life is a different experience, but riding in-game also builds an emotional connection.
This partnership isn’t just hype it’s a strategy building brand loyalty, youth engagement, and long-term connection. And yes, real-world riding and virtual riding are different, but both thrills are on a whole other level.
