6 September 2025: India's electric two-wheeler market is witnessing a big change at this time. The country's leading EV company Ather Energy has created a new record with its family-focused scooter Ather Rizta. Within just one year of launch, this model has completed the sale of 1 lakh units. This success is not only a milestone for the company, but also shows that Indian customers are now considering electric mobility as a reliable means of the future.
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When was it launched and how did it get such a huge response.
Ather Rizta was introduced in April 2024 and its sale started from June 2024. From the very beginning, this scooter dominated the Indian market. Family-oriented design, modern features and reliable performance made it a suitable choice for people of all ages.
There were already many electric scooters in the market, but the Rizta proved itself to be different from the rest. Its design included large floorboards, wide and comfortable seats and huge under-seat storage of 56 liters. This is the reason why this scooter was especially liked by those customers who had been waiting for a family-friendly EV for a long time.
Despite the ever-increasing competition in the EV market, Ather delivered this scooter to the customers with timely upgrades and better features. This is the reason why its popularity grew rapidly and within a year this scooter became the first choice of millions of people.
Why is Ather Rizta so special?
Ather Rizta has been designed keeping Indian families in mind. This scooter has features that not only make driving safe but also make everyday use easier.
Comfortable and wide seat, which also makes long journeys enjoyable.
56 liters of under-seat storage, in which even large bags and helmets can be easily stored.
Skid control system, which gives better traction and safety on slippery roads.
ESS (Emergency Safety System) means more safety during emergency braking.
Google Maps and Live Location Sharing feature, which is very helpful for youth and tech-friendly families.
It would not be wrong to say that Rizta has offered an option for families, which has a great balance of safety, comfort and technology. This is the reason why this model has emerged as a leader in the Family scooter segment.
In which states was the sale the highest.
In the Indian market, the popularity of Rizta spread across the country, but its demand was highest in some states. The sales of this model reached record levels in states like Gujarat, Maharashtra, Madhya Pradesh, Rajasthan, Odisha and Chhattisgarh.
The customers here not only adopted this scooter but also considered it a reliable means of everyday need. Especially in urban areas where both traffic and fuel cost are big problems, Rizta proved to be a better option for the people.Ather Energy believes that the Scooter sales record will be even stronger in the coming times, as people have now started preferring EVs over petrol scooters.
Company statement and future strategy
Ather Energy co-founder and CEO Tarun Mehta expressed happiness over this achievement and said that Rizta was launched on Community Day last year and it received immense support from the people. He says that this scooter focuses more on the real needs of Indian families than on show-off.
The company is now working on new variants and upgrades of this model. It is likely that more advanced technology like Skid control, better ESS braking, and AI based smart features will be added to it in the coming months.It is also expected that the company will further improve the Google-integrated features in its scooters in the near future. That is, the future Google map scooter can be even more advanced and user-friendly.
Future of EV in India and the role of Ather Rizta
India is gradually becoming the hub of EV India. The government's EV policies, subsidies and focus on charging infrastructure have strengthened this sector. In such a situation, models like Ather Rizta are not only providing convenience to the customers but are also rapidly moving the country towards green mobility.
At present, India's electric two-wheeler market is estimated to reach millions of units by 2030. In such a situation, models like Rizta can prove to be the backbone of this change. EVs have become not just a trend but a necessity for the people. And when it comes to a suitable vehicle for every member of the family, Rizta has proved that the future is electric.Ather Rizta has created history by crossing the sales figure of 1 lakh units within a year. This success is not just the story of a scooter, but also a strong sign of the EV revolution in India. Today, when fuel prices are constantly rising and environmental concerns are deepening, electric scooters like Rizta have emerged as a sensible option for Indian families.
Disclaimer: The information given in this article is based on various news reports and official statements. Before making any purchase decision, please get information from the official website or showroom of the concerned company.